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Apologies if my flippant cynicism inadvertently caused offence. It had not occurred to me I was making a political statement. I felt I was merely commenting on an aspect of modern day life familiar to many. Good products being tweaked to increase the profit margin and becoming less attractive to many. I would cite the frivolous example of a Mars Bar. The “New Improved” iterations have made them smaller, always less substantial and always containing less chocolate solids. Same name, different product.
The S&T magazine was originally really very good indeed – many serious UK astronomers read it and I avidly consumed it when I returned to amateur astronomy in the early 90s. I am proud to have had an article published in it. It was a great read. Something to look forward to. Then, someone else bought it.
The reviews became less in depth, material of interest to non-beginners became less common, several good writers left and it became much, much, thinner. I certainly gave up my subscription as it diminished. From my viewpoint it became not worth the money when it stopped serving the whole community.
I am delighted to hear S&T is thriving again and that de Cicco et al are still doing good work. If I ever come across a copy I shall give it a go.
But, for future reference: what would be an acceptable non-political phrase to refer to the people who, from my viewpoint, ruined a quality product?